BBA (Hons.)
Why BBA(Hons.) at SRM AP?
  • 100% Scholarships for meritorious students

  • Extensive Placement Training and Internship opportunities in best corporate houses

  • Financial Assistance and Mentorship for Entrepreneurial venture

  • Assistance in CAT/XAT/CMAT/MAT preparation

  • Higher studies opportunities in reputed foreign universities

SRM University-AP At A Glance

Perched across acres of lush greenery is the arts and science hub where ideas are curated. SRM University-AP, Andhra Pradesh offers a rich selection of undergraduate, postgraduate and PhD programmes spanning engineering, sciences, liberal arts and management studies. TIER Classrooms and Active Learning Centres (ALCs) equipped with projectors, smart TV displays, smart boards, microphones and steady wifi connectivity actuates the learning and research experience. Our resourceful library with 100000+ books and offline/online subscriptions to journals and periodicals open vistas of the future to students.


Program Highlights

  • Aims to nurture Entrepreneurs and Game Changers who create a competitive advantage for new age Businesses and Governance
  • Highly qualified faculty with rich industry and research experience and expertise
  • Outcome-based education with Contemporary curriculum designed by reputed academicians and industry experts
  • Implementation of Case Study Method, globally recognized as the best way to develop leadership skills, problem-solving ability with critical thinking and orientation for diversity.
  • Continuous Industry- connect to facilitate experiential learning
  • State of the art infrastructure for efficient and modern academic delivery


  • BBA (Hons.)- Eligibility [12th Standard or equivalent]
  • 12th Standard or equivalent with 60% aggregate marks

Scholarship Criteria

Scholarship Category Program Exam 50% 75% 100%
All India Entrance Exam BBA IPMAT (score) 120-140 141-150 150+
SAT (score) 1150-1249 1250-1299 1300+
SRMAP * BBA Scholarship Exam * (score in %age) 80-89.99 90-94.99 95+
Board Exam BBA 12th average- CBSE/ICSE (score in %age) 80-89.99 90-94.99 95+
12th average- Other boards (score in %age) 85-94.99 95-97.99 98+

*SRMAP Scholarship Exam - Students requesting to avail scholarship based on criteria (other than All India Entrance Exam, Board Exam or qualifying Degree) are required to write a scholarship exam conducted by SRMAP. Based on the performance in the Scholarship exam, the scholarship amount will be awarded accordingly.


  • Marketing
  • Human Resources Management
  • Finance

Admission Process

Step 1:- A Written Test will be administered for admission to all the above courses, followed by a panel interview for shortlisted candidates. Provisional Admission would be given to candidates based on their performance.

Step 2:- Final admission offer would be rolled out to all the provisionally admitted candidates in case they fulfil the eligibility criteria once the class 12th results are announced.

Success Stories

"A wonderful journey with SRMAP, full of learning, experimenting and challenging myself. The best 3 years of my life helped me enormously to get placed with BYJU's with a package of 10 LPA"- Rajeev Kireeti, 3rd year, BBA

Global Academic Collaborations

Reach Us

SRM AP is situated in a strategic location between the cities Vijayawada and Guntur, providing the ease of reaching the campus from various parts of the country by rail, air, and bus.

For further details,
Call:   +91-866-2429299/ / +91-863-2343000

SRM University - AP,
Andhra Pradesh Neerukonda,
Mangalagiri Mandal,
Guntur District, Mangalagiri,
Andhra Pradesh 522240.

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